Dan Bricklin — Co-founder and Chairman, Software Arts
Dan Bricklin co-founded Software Arts to launch the first digital spreadsheet, transforming business analysis and laying the foundation for modern productivity tools.
Fig. 1.2Trip HawkinsPhoto: Christopher Michel / Wikimedia Commons, CC BY 2.0
Former Apple executive Trip Hawkins founded Electronic Arts in 1982, establishing a professional publishing model that transformed home computer software into team production.
Fig. 1.3Andy JassyPhoto: Lisi Mezistrano Wolf / Wikimedia Commons, CC BY-SA 4.0
Liang Wenfeng — Co-founder of High-Flyer, and founder and CEO of DeepSeek, DeepSeek
Liang Wenfeng transitioned from a career in quantitative finance to establish DeepSeek, an artificial intelligence company known for its open-weight large language models. His strategic approach has influenced the AI lan
Fig. 2.2Ren ZhengfeiPhoto: Georges Boulougouris / Wikimedia Commons, CC BY 4.0
Bobby Murphy, co-founder and CTO of Snap Inc., has guided the company's technological development, from Snapchat's origins to innovative products like Spectacles.
Fig. 3.1Chris MalachowskyPhoto: Maryland GovPics / Wikimedia Commons, CC BY 4.0
Chris Malachowsky — Senior Vice President for Engineering and Operations, Nvidia
As a co-founder and senior leader at Nvidia, Chris Malachowsky has been instrumental in shaping the company's journey from its inception to a global technology powerhouse.
Fig. 3.2Diane GreenePhoto: TechCrunch / Wikimedia Commons, CC BY 2.0
Melanie Perkins — Co-founder and Chief Executive Officer, Canva
Melanie Perkins guided Canva from an early design tool into a global software company providing visual communication tools and artificial intelligence.
Michael Morhaime — Chief Executive Officer and Founder, Dreamhaven
After decades guiding major gaming franchises, Michael Morhaime is carving out an independent path with his studio and publishing collective, Dreamhaven.
Fig. 4.3Nat FriedmanPhoto: David Sifry / Wikimedia Commons, CC BY 2.0
Shiv Nadar — Founder and Chairman, HCL Technologies
Shiv Nadar built HCL Technologies into a global IT services enterprise, steering its transition from calculator sales to an international technology corporation.
Fig. 5.2Xavier NielPhoto: cmichel67 / Wikimedia Commons, CC BY 2.0
Xavier Niel, founder of Iliad, has driven significant change in telecommunications, extending his disruptive approach to the Italian market with Iliad Italia.
Fig. 5.3Zhang YimingPhoto: CEO Magazine / Wikimedia Commons, CC BY-SA 4.0
Zhang Yiming — Co-founder and former CEO, ByteDance
Software engineer Zhang Yiming built ByteDance into a global technology force by replacing traditional search tools with artificial intelligence content delivery systems.
Fig. 6.1Robert BigelowPhoto: Bill Ingalls / Wikimedia Commons, Public domain
Garrett Camp, a software engineer and investor, helped establish the personalized search platform StumbleUpon before co-founding the global transportation company, Uber.
Fig. 7.1Jeffrey PetersonPhoto: ModernSkyGirl / Wikimedia Commons, CC BY-SA 4.0
Carl Pei — Co-founder and CEO, Nothing Technology Ltd.
Having built a reputation in the mobile industry, Carl Pei is shaping Nothing Technology into a distinct global hardware brand driven by design and transparent aesthetics.
After transforming the mortgage industry, Dan Gilbert applied the mechanics of the stock market to high-demand consumer goods through the Detroit-based platform StockX.
Fig. 8.1Sachin BansalPhoto: Mylittlefinger / Wikimedia Commons, CC BY-SA 3.0
From co-founding an online bookstore in a Bangalore apartment to leading a major e-commerce platform, Sachin Bansal shaped a significant part of India's digital retail landscape.
Fig. 8.2Chamath PalihapitiyaPhoto: Christopher Michel / Wikimedia Commons, CC BY-SA 4.0
Chamath Palihapitiya — Founder and CEO, Social Capital
Chamath Palihapitiya established Social Capital to back emerging technology and healthcare ventures, later evolving its investment approach to address broader market shifts.
Fig. 8.3Luke NosekPhoto: Brian Solis / Wikimedia Commons, CC BY 2.0
From co-founding PayPal to establishing Founders Fund, Luke Nosek has been instrumental in backing transformative companies, including an early investment in SpaceX.
Fig. 9.1Andy HertzfeldPhoto: Tony Wills / Wikimedia Commons, CC BY-SA 3.0
Craig Newmark — Founder and former CEO, Craigslist
Former software engineer Craig Newmark transformed an email list into Craigslist, a simple web utility serving hundreds of millions of users worldwide.
Martin Eberhard — Co-founder and original CEO, Tesla
Martin Eberhard co-founded Tesla, Inc., serving as its first CEO. His career highlights include developing the Rocket eBook and championing performance-oriented electric vehicles.
Fig. 10.2Michael WideniusPhoto: SofiaEk / Wikimedia Commons, CC BY-SA 4.0
Following a distinguished career in software development, Michael Widenius now applies his extensive experience as a general partner at the venture capital firm OpenOcean.
Fig. 10.3Morris ChangPhoto: 總統府 / Wikimedia Commons, CC BY 2.0
Morris Chang — Former Chairman, Vanguard International Semiconductor Corporation
Morris Chang expanded Taiwan contract chipmaking infrastructure by founding Vanguard International Semiconductor Corporation as a specialized integrated circuit foundry.
Fig. 11.1Yuri MilnerPhoto: TechCrunch / Wikimedia Commons, CC BY 2.0
James Dyson turned thousands of failed design experiments into a global hardware enterprise centered on airflow, digital motors, and relentless product development.
Fig. 11.3Jerry YangPhoto: Yahoo from Sunnyvale, California, USA / Wikimedia Commons, CC BY 2.0
Ken Kutaragi — Former Chairman and CEO of Sony Computer Entertainment, Sony Interactive Entertainment
Ken Kutaragi steered Sony into interactive entertainment, turning the PlayStation hardware into a global commercial titan before advancing into artificial intelligence.
Fig. 12.3Sid MeierPhoto: Guerric / Wikimedia Commons, CC BY-SA 2.0
Sid Meier — Co-founder and Director of Creative Development, Firaxis Games
From retail registers to world-building software, Sid Meier has spent decades defining the strategy genre at Firaxis Games through iterative design and simulation.
Fig. 13.1Alexey PajitnovPhoto: Official GDC / Wikimedia Commons, CC BY 2.0
Andrew Ng has significantly expanded access to AI education, reaching millions through online platforms. His work at DeepLearning.AI is central to this global effort.
Fig. 13.3Bram CohenPhoto: Ijon / Wikimedia Commons, CC BY-SA 4.0
After reshaping digital distribution, Bram Cohen co-founded Chia Network to build a storage-driven cryptocurrency protocol aimed at reducing energy waste.
Fig. 14.1Chad HurleyPhoto: The Bui Brothers / Wikimedia Commons, CC BY-SA 2.0
Charles Simonyi — Co-founder, Intentional Software
From early desktop software to domain-specific architectures, Charles Simonyi reshaped application engineering and led Intentional Software to automate program design.
Fig. 14.3Daniel EkPhoto: Lukasz Kobus/European Commission / Wikimedia Commons, CC BY 4.0
Vitalik Buterin — Co-founder and Inventor, Ethereum
Vitalik Buterin, a key figure in the cryptocurrency space, is recognized for co-founding Ethereum, a platform that has redefined possibilities in decentralized applications and finance.