Jean Todt steered Peugeot Talbot Sport through a transformative twelve-year campaign that conquered world rallies, desert marathons, and endurance racing.
Fig. 1.2Akio ToyodaPhoto: Moto@Club4AG / Wikimedia Commons, CC BY 2.0
After decades of leadership at the helm of his family firm, Akio Toyoda is overseeing the transition of the Century nameplate into a standalone ultra-luxury brand.
Fig. 1.3Ron DennisPhoto: Tristram Biggs / Wikimedia Commons, CC BY 2.0
Ron Dennis — Founder, Chairman and CEO, McLaren Technology Group
From mechanic to principal owner, Ron Dennis transformed McLaren into a championship-winning Formula One contender and high-performance supercar manufacturer.
Fig. 2.1Ahmet ÇalıkPhoto: Sakhalinio / Wikimedia Commons, CC BY-SA 4.0
Christian von Koenigsegg — Founder and CEO, Koenigsegg
Christian von Koenigsegg transformed an early automotive concept into an integrated Swedish hypercar manufacturer known for proprietary engineering breakthroughs.